Magazine C – Issue No. 2: No. 14

Magazine C is a chair documentary magazine that selects a plum icon chair and introduces a design and lifestyle centered on it.

It covers the lifestyle of designers, brands, manufacturers, collectors, and people sitting in the chair, with a huge influence on the related industries and the public's lives.

The No. 14 chair, which Michael Thonet introduced in 1859, is widely known as the “coffeehouse chair.” In fact, since the 19th century, the chair has transcended time and borders, and is found wherever people gather, be it cafés, restaurants, or bars. Through the No. 14 chair, Thonet embodied technological innovation, efficiency, and accessibility as he pioneered new mass production manufacturing techniques to steam-bend wood, create easy-to-assemble products, and introduce flat-pack shipping for efficient international distribution. He also promoted his products in catalogs. Today, everyone can purchase and use a reasonably priced chair and expect consistent quality, and with its classic design and elegant beauty, the No. 14 chair stands at the starting point of this phenomenon.

The magazine C is published in Grande Clip based on the Magazine B brand.

Language: English