Magazine F – Issue 01: Salt
delivery: 2-4 days
Magazine F is a food documentary magazine co-created by Magazine B and Baemin, which introduces one particular ingredient that has had a significant impact on people’s table.
Baemin has become a critical mover and shaker in South Korean contemporary food culture, and B provides a balanced view on brands through multi-layered stories. This collaboration brings together these two areas of expertise in F, which is hoped to become a record of essential ingredients and food culture of our time.
Salt is an essential ingredient, a compound of sodium and chlorine, that has enabled people to go on and has had a wide impact on society, culture, economy, and of course, people’s lifestyle. The first city ever built by Homo sapiens was located close to the Dead Sea where high-saline water yielded salt easily. In the ancient times, people waged war against each other scrambling for salt. It also contributed to the development of traditional foods around the world, such as jamón, tsukemono, and kimchi, used as the catalyst to preserve them for a long time. For thousands of years, salt has played a critical role in all kitchens around the world to enhance the favor, and it now stands as a symbol in itself on people’s table.