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BranD Magazine

BranD Magazine – Issue 58: Tell Me White

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BranD is an international bi-monthly magazine, focusing on multidisciplinary communication design from Hong Kong.

BranD defines a new way to look into Communication Design by presenting, researching and manifesting excellent works amongst Visual Art, Advertising, Product, Graphic, Interior, Architecture, etc. Every issue not only expends around numbers of high-quality visual features to seek the real content and values behind different forms of communications, but also includes in-depth observation articles andcolumns from the industry’s leading organizations and individuals. The Community section brings the designers, artists, art directors, marketing specialists, and business strategists together to seek the multidisciplinary creative methodology behind communication design for businesses.

BranD Magazine – Issue 58: Tell Me White | Blank Space: the Art for Breathing

BranD 58 – Tell Me White | Do you feel like you’re drowning in a glut of information and can’t breathe? The number of notifications on mobile phones is increasing, the ‘to-be-read’ list is getting longer and longer, and a large number of articles are forgotten in the favorites of social networking sites…

We’re in an age of information overload, and design -with the rise of saturated colours and intricate elements- doesn’t escape this. When excess of information begins to rob us of breathing space, stepping back to enjoy the blank spaces can be a treat. This issue is dedicated to exploring the best uses of minimalism in branding.